Good business

The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers. By Paul Polak and Mal Warwick. Berrett-Koehler; 264 pages; $27.95….

GIBS Information Centre / GIBSIC‘s insight:

Inlclusive markets – BOOK review; “Connecting China’s poor to the businesses of the global economy reduced by at least half the number of people living in extreme poverty, less than $1.25 a day, and enabled the world to achieve the Millennium Development Goal ahead of time. Less than a decade ago, the priority of policymakers was to get more aid for Africa; now they promote investing in African businesses, pointing out that the continent now boasts some of the world’s fastest-growing economies.   –  In this new world aid and charity are criticised for seeing the poor as victims in need of handouts, which help breed dependency. Business, by contrast, treats poor people as workers and customers, empowering them to stand on their own feet.”

See on www.economist.com

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