Family business survey 2021 : From trust to impact (PWC)

The unprecedented, tumultuous events of the past year have presented family businesses with enormous challenges. And although many have demonstrated significant resilience amid the crisis—the rapidly changing state of the world has served as a wake-up call for family business leaders looking towards the future.

The 10th PwC Global Family Business Survey, reveal the current thinking—and future outlook—of 2801 family business leaders across 87 territories. The findings show that it’s no longer enough to rely on values and legacy to propel the business forward. Tomorrow’s family business requires a new approach for lasting success—one based on accelerated digital transformation, prioritisation of sustainability goals and professional family governance.

Download report from PWC website. https://www.pwc.com/gx/en/services/family-business/family-business-survey.html

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