Tag Archives: Data and analytics

Why data virtualization is critical for business success(CIO)

Data is your most valuable resource—but only if you can access it fast enough to address present challenges. Data virtualization is the key. Businesses today are sitting on vast amounts of data, which has the potential to unlock new opportunities and avenues to stay one step ahead of the competition. But data doesn’t always come […]
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How machine learning can work for business (TC)

Despite its immense potential and widespread hype, machine learning and artificial intelligence analytics do not always live up to expectations when deployed in business. This is often due to factors such as irrelevant or misaligned use cases, poor data governance and a lack of synergy between business and data science teams, according to the Knowledge Integration […]
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Six tips for working with emerging market data according to Euromonitor (Euromonitor)

A recent Euromonitor article, written by Sarah Boumphrey and Ramune Verikaite, outlines six tips for working with emerging market data.  Euromonitor, themselves, follow these tips to ensure the quality of their data. Their tips are: Question quality even from government sources. Think proxies to help gain insight if quality data is not available. Be wary […]
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Four incredibly useful sources of global marketing statistics (E-consultancy)

By: Jeff Rajeck January 14, 2016 Source: https://econsultancy.com