Digital Economy

Google has committed $4 million (R64 million) to fund 60 eligible black-founded start-ups across Africa. The internet firm yesterday opened applications for the second cohort of the Google for Start-ups Black Founders Fund for Africa. The fund was launched in the wake of the 2020 Black Lives Matter movement as part of Google’s racial equality commitments. The initiative is a pledge by the company towards driving economic opportunity for black business owners. The fund provides support to start-ups in the form of equity-free cash assistance that helps them take care of immediate needs, such as paying staff, funding inventory and maintaining software licences. Click here to read full article