Every year the Economist publishes a book called Pocket World in Figures, which ranks economies on size and a host of other items. In 1993 the third edition was published and ranked South Africa as the 28th largest economy in the world. Last year the same ranking showed that South Africa was now the 38th largest economy in the world,” the report notes. So the South African economy, which is growing at a slower rate than many of its peers – think of a snail in a race against a hare – is on its way to leaving the global top 40. This decline took place despite those early optimistic democratic years with investment inflows and the commodity boom of the first decade of the 2000s, more commonly known as the noughties. South Africa is heading towards being an economy outside of the largest 40 economies. Once outside the largest 40 or 50 economies, it will be increasingly difficult to get on the investment and marketing radar of companies,” the report says. Click here to read full article