New GIBS article: The potential of crowdfunding to promote business in the context of an emerging economy by Alet Erasmus, Geoffrey Tocknell and Flip Schutte
Crowdfunding has the potential to change the historic standards of the financial services industry and reduce gaps between supply and demand economics. Over the past ten years, it has received increasing attention. However, the potential that crowdfunding holds in less fortunate economic contexts where SMEs are probably needed the most has not yet attracted the attention that it deserves. Acknowledging the influence of knowledge […]
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